Up & Up · Prenatal + Choline · UP-003
Prenatal Softgel + Choline Tablet Combo Pack
$0.33/day
Target's store-brand combo pack: 1 softgel plus 1 choline tablet daily. The most complete Up & Up option — 1,330mcg DFE folate (800mcg folic acid), 27mg iron, 600 IU vitamin D, 235mg total omega-3s from fish oil (200mg DHA, 35mg EPA), and 110mg choline from the paired tablet. Notably, its 200mg DHA meets the commonly cited 200-300mg pregnancy target, which the Up & Up gummy (50mg) does not. A 60-count box is a 30-day supply at $9.99. Structurally similar to Nature Made's Prenatal Multi + Choline at roughly half the price. NSF Contents Certified — NSF independently verifies that the label matches the product's actual contents. Dye-free, unlike the Up & Up tablet version.
Full specifications
- Format
- Softgel + Tablet
- Product type
- Standalone multivitamin
- Servings per day
- 2
- Cost per month (estimated)
- ~$9.99/mo (est.)
- Cost per day
- $0.33
- Folate form (as printed on label)
- Folic acid
- Folate category
- Folic acid
- Folate amount
- 1330 mcg DFE
- Choline
- 110 mg
- Iron included
- Yes
- Iron amount
- 27 mg
- DHA included
- Yes
- DHA amount
- 200 mg
- Total omega-3 (DHA + EPA + other)
- 235 mg
- Vitamin D
- 600 IU
- Vegan
- No
- Allergen-free flags
- Contains fish (DHA source) — other allergen claims not specified on label
- Third-party tested
- Yes
- Testing type
- Contents verifiedUSP/NSF — label matches what is in the bottle
- Tested by
- NSF Contents Certified
- Excipients / inactive ingredients
- Contains soy; not otherwise specified
- Artificial dyes or preservatives
- No
- Add-ons required for full coverage
- None — the most complete Up & Up option, covering folate, iron, DHA, and choline
- Source
- https://www.target.com/
- Data last verified
- 2026-08-02
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This site provides factual product information for comparison purposes only. We do not provide personalized nutrition or medical advice. Product formulations may change — always verify current ingredients with the manufacturer, and consult your doctor or midwife about which prenatal vitamin is right for you.