Up & Up · Prenatal Tablets · UP-001
Prenatal Vitamin Tablets
$0.05/day
Target's store-brand tablet, 1/day. Provides 1,360mcg DFE folate (800mcg folic acid), 28mg iron — among the higher iron doses here — plus 400 IU vitamin D, 200mg calcium, iodine, and zinc. Contains no DHA and no choline, so both would need separate supplementation. A 100-tablet bottle is $4.89 and a 200-tablet bottle is $8.89 at Target, working out to roughly $1.47/month (or $1.33/month with the larger bottle) — by a wide margin the lowest cost per month in this comparison. NSF Contents Certified — NSF independently verifies that the label matches the product's actual contents. Contains artificial dyes — notably, the Up & Up gummy version does not.
Full specifications
- Format
- Tablet
- Product type
- Standalone multivitamin
- Servings per day
- 1
- Cost per month (estimated)
- ~$1.47/mo (est.)
- Cost per day
- $0.05
- Folate form (as printed on label)
- Folic acid
- Folate category
- Folic acid
- Folate amount
- 1360 mcg DFE
- Choline
- 0 mg
- Iron included
- Yes
- Iron amount
- 28 mg
- DHA included
- No
- DHA amount
- 0 mg
- Total omega-3 (DHA + EPA + other)
- 0 mg
- Vitamin D
- 400 IU
- Vegan
- No
- Allergen-free flags
- Gluten-free, Wheat-free, No artificial colors/flavors (contains soy)
- Third-party tested
- Yes
- Testing type
- Contents verifiedUSP/NSF — label matches what is in the bottle
- Tested by
- NSF Contents Certified
- Excipients / inactive ingredients
- Contains soy; not otherwise specified
- Artificial dyes or preservatives
- Yes
- Add-ons required for full coverage
- No DHA and no choline included — both would need separate supplementation
- Source
- https://www.target.com/
- Data last verified
- 2026-08-02
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This site provides factual product information for comparison purposes only. We do not provide personalized nutrition or medical advice. Product formulations may change — always verify current ingredients with the manufacturer, and consult your doctor or midwife about which prenatal vitamin is right for you.